Home Page

OUR APPROACH

FILM HAS THE ABILITY TO TACKLE STORIES IN A WAY NO OTHER MEDIUM CAN. EVERY SUBJECT DEMANDS IT'S OWN STORY — EVERY STORY HAS TO BE TOLD USING SPECIFIC RYTHM, TONE AND COLOUR. WHETHER IT'S ORIGIN STORY OF A BRAND, COMMERCIAL, NARRATIVE OR DOCUMENTARY FILM, THE OBJECTIVE IS NOT TO MAKE "PRETTY" IMAGES AND COMBINE THEM WITH "TRENDY" MUSIC BUT TO USE THESE TOOLS TO CREATE EMOTION, BECAUSE FILM HAS THE ABILITY TO COMMUNICATE WHAT CAN'T BE SIMPLY PHOTOGRAPHED, SPOKEN OR WRITTEN. THE STORY/SOUL OF THE SUBJECT IS THE ONLY THING THAT MATTERS TO US. THE REST IS JUST USING TOOLS TO TELL THAT STORY.

PROCESS

EVERY STORY HAS THE ABILITY TO GIVE IT'S SUBJECT UNIQUE MEANING, SOMETHING THAT GOES BEYOND THE SURFACE OR THE OBVIOUS. WETHER IT’S A BRAND OR A PERSON, WE ALWAYS FOCUS ON DEFINING THE ESSENCE OF WHAT MAKES THEM (BRAND/SUBJECT) UNIQUE. WE GET TO KNOW THEM, FIND A WAY TO TELL THE VIEWER EVERYTHING ABOUT THEM WITHOUT SAYING ANYTHING ABOUT WHAT THEY LOOK LIKE ON OUTSIDE.

NARRATIVE
DEVELOPMENT

IN A WORLD THAT LIKES TO FOLLOW TRENDS AND USE TOOLS BECAUSE THEY ARE "COOL", OUR ONLY OBJECTIVE IS TO SERVE THE STORY. WE DEVELOP NARRATIVE EXECUTIONS (SCRIPT/STORYBOARD) THAT CREATE EMOTION AND DO NOT DEPEND ON USING LATEST TECHNOLOGY. 

WE HAVE THE EXPERIENCE WORKING WITH CREW OF 10+ PEOPLE, AS WELL AS WORKING IN ONE OR TWO MAN UNITS. LIMITED AMOUNT OR NO RESOURCES AT ALL IN THE BEGINNINGS TAUGHT US TO LOOK OUTSIDE OF THE OVERWHELMING AMOUNT OF EQUIPMENT. WE TAKE THIS PRACTICE AND APPLY IT TO EVERY PROJECT WE WORK ON. WE BELIEVE A GREAT STORY WILL HAVE DESIRED IMPACT WHETHER IT WAS SHOT ON A PHONE OR HIGH-END CINEMA CAMERA.

POST
PRODUCTION

TRUTH TO BE TOLD, POST PRODUCTION IS WHEN THE PIECE FINDS ITS SOUL. WE PLAN, SCRIPT AND CONCEPTUALIZE BUT THIS IS WHEN SHOT A AND SHOT B CREATE EMOTION C. OUR GOAL, THROUGHOUT THE WHOLE PROCESS ESPECIALLY DURING POST PRODUCTION, IS TO CREATE WHAT WE CALL "MYSTERY OF GREAT WINE" — TASTE THAT LINGERS ON YOUR TONGUE FOR DAYS.

PREVIOUS WORK

TALKTOME@COLLA.CA  |  778.317.4407